Seniors Can Be Key To Economic Recovery

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Seniors like everyone else are rattled by the severe recession and may instinctively hang on more carefully to their financial resources.  However as John Lindsay of the group,  Friendly to Seniors, pointed out in Sudbury, Seniors are the key to stimulating the economy.

Friendly to Seniors has just published a report, entitled Greater Sudbury Challenges of Aging: Report and Recommendations.  The report outlined why the city needs to take the concerns of seniors seriously.  However seniors represent an untapped source of potential spending for any city.

Those over 55 years old control 75 per cent of the wealth in Greater Sudbury.  If you are older, you have a choice what to do with your money. You can pass it onto your children, save it for your declining years, or spend some of it now.  Older folks have more disposable spending.

The Greater Sudbury community can benefit because:

  • seniors tend to pay cash for big ticket items like cars or big screen televisions, sometimes even homes which benefits retailers and sellers
  • those 65 and up have more savings than the much touted baby boomers just now reaching the age of 60
  • only 5 per cent of seniors use transit-if they got free transit during off peak hours and the city received grants to support that, the city could benefit financially by keeping those buses running full
  • making it easier for seniors to get around the city increases the potential they will spend money in retail outlets or attend cultural events such as the Sudbury Theatre Centre or art shows

John Lindsay is asking city council to respect what seniors have to offer to the community and make it easier for them to reside in the city and contribute to the economy.

That same message applies to all communities across Canada.  It’s called Grey Power.  There are lots of ways Grey Power can contribute to healthy communities and helping to boost the economy is only one of them.

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Predatory Credit Card Practices

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Predatory Credit Card Practices seem to be a hot topic at the moment.  A CBC story suggests that Canadians want a credit card ‘bill of rights’.

Canadians feel powerless when it comes to their credit cards — whether the problem is high interest rates, confusing fine print or hidden fees — and they want a consumers’ “bill of rights” to protect them, according to an EKOS poll conducted for CBC’s Marketplace.  At this time of widespread financial uncertainty, respondents to a four-day survey conducted Feb. 12-16 were asked, “Would you support a credit card bill of rights that would provide legal protections for consumers in their dealings with companies that issue credit cards?”  Eighty-two per cent of respondents answered yes.

The poll was done as part of a larger investigation by the CBC’s investigative consumer program Marketplace (Friday, 8:30 p.m.) into hidden charges lurking on some credit card bills.

There are many causes for concern, with a major one being the credit card loan-insurance schemes.  What is often not mentioned in the promotional literature is how expensive credit card balance insurance can be and how little it often pays off. Fully 51 per cent of those polled in the CBC survey who have the insurance said they did not know it only covers the minimum monthly payments if you lose your job or get sick.

The Financial Consumer Agency of Canada is the government’s watchdog over financial institutions.  It informs Canadians of their rights and responsibilities when dealing with financial institutions and ensures compliance with the federal consumer protection laws that apply to banks and federally incorporated trust, loan and insurance companies.

In the United Kingdom, this type of credit card balance or loan insurance has caused a huge outcry and investigation. It is often called Payment protection insurance (PPI). A BBC article indicates the UK government has cracked down and Loan insurance is to be restricted

Payment protection insurance (PPI) sales will be banned while customers take out a loan.  Such insurance cost borrowers more than £4bn in 2007 and is supposed to repay borrowers’ loans if they fall ill or lose their jobs. Leading providers had faced little competition for PPI and, as a result, had charged persistently high prices.  The Competition Commission’s final set of proposals on PPI is the culmination of a four-year campaign by consumer organisations, and then regulators, against the mis-selling of the insurance by banks and other lenders.

This seems to be a topic that is coming up in a number of countries at the same time.  President Obama is also promising to Address Predatory Credit Card Practices.

Obama and Biden will establish a five-star rating system so that every consumer knows the risk involved in every credit card. They also will establish a Credit Card Bill of Rights to stop credit card companies from exploiting consumers with unfair practices.  Such a Credit Card Bill of Rights will:

  • Ban Unilateral Changes
  • Apply Interest Rate Increases Only to Future Debt
  • Prohibit Interest on Fees
  • Prohibit “Universal Defaults”
  • Require Prompt and Fair Crediting of Cardholder Payments

It seems clear that such a credit card Bill of Rights will be very well received both in the USA and in Canada.  Certainly it would address many of the credit card concerns expressed in that CBC Canadian survey.

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The Aging Population In Canada

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One news headline today is hardly news. An aging population is changing Canada.

Where was the federal government 25 years ago when it was crystal clear that starting about now Canada would become a nation of seniors?  It was around 1984 that reports like the one recently released by Infrastructure Canada needed to be drawn up. Governments and business routinely think in terms of decades, and even centuries. Why this one seemed to get away from our leading elite is a bit of a mystery.  The report finds that no part of infrastructure will be left untouched by the needs of the increasing number of retiring and aging baby boomers.

The report mentioned is titled Population Aging and Public Infrastructure: a Literature Review of Impacts in Developed Countries.

The report is available in PDF format and deals with the following issues:

Canada faces significant demographic shifts in its population as the proportion of seniors increases at a higher rate than any other age cohort for the first time in its history. This demographic shift will have significant consequences on a wide range of issues that affect all Canadians. The effects of aging demographics will impact demand for health services, labour markets, public finances, and the provision of public infrastructure.

Another useful website to explore on these aging population issues is the About Canada website on Aging.  It highlights some of the questions we all should be asking.

A Canadian born in 1960, for example, can expect to live 20 years longer than a Canadian who was born in 1900. Meanwhile birth rates have declined, so that a growing proportion of the population is over 65. By the year 2031, approximately 20% of Canada’s population – one in five – will be seniors. This fact has important consequences for Canadian society. Who are these older Canadians? What are their roles in society? What are their needs? How will they be taken care of?

It is surprising that there is not enough discussion about these matters given the increasing number of aging baby boomers.  Although British Columbia is the province most affected, this aging population issue must be addressed in all provinces of Canada.

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Seniors Money or Senior Money

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If you are looking for the Seniors Money website or for information on reverse mortgages, then please read on.  There is important information for you later in this post.

It was a post from Loren Baker,  Use Keywords in Your Business Name for Local SEO, this morning that reminded me to check whether Senior Money Memos is a website that is easily found in Google.  As for any other blog, some time was spent initially considering whether it should be Seniors Money Memos or Senior Money Memos.  Which was likely to produce more Google visitors?  In that analysis, Seniors Money might have been preferable but there were more domain choices available for Senior Money so that was the name that stuck.

Google searches on Seniors Money and Senior Money now show that in two months since this blog started not too much has changed.  Nevertheless as of today, this blog comes up at #2 for Senior Money and #12 for Seniors Money.

seniors money

One domain name that took my fancy was seniorsmoney but both the dotcom and dotca versions were already taken. These sites are concerned with reverse mortgages, which are proving somewhat difficult for some of those who have entered into such arrangements. The dotcom website belongs to Seniors Money International and provides links to a series of other websites dealing with reverse mortgages.  These provide reverse mortgage services in Australia, Canada, Ireland, New Zealand, South Africa and Spain. The Canadian website is currently showing the following message:

reverse mortgages

The inserted message appears when your mouse hovers over a small red asterisk, following the sentence, You retain ownership of your house.  It is certainly a very appropriate caution.

Perhaps given current global economic conditions, reverse mortgages will not be reappearing on the seniorsmoney.ca website for quite some time.  It might have been useful if that  seniorsmoney.ca domain had been available two months ago.  However by working more with Senior Money Memos, perhaps its ranking for Seniors Money will also improve.

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